Suzy Amis Cameron’s $300 Million Bet on Vegan Innovation: "It's a Movement"
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Suzy Amis Cameron’s $300 Million Bet on Vegan Innovation: "It's a Movement"
VegNews • Mar 12, 2025
Suzy Amis Cameron has launched Inside Out LLC (IO), a $300 million global holding company focused on sustainable and ethical solutions across industries such as science, fashion, food production, education, media, and wellness. With a mission of "Business for the Environment," IO aims to integrate cutting-edge science, technology, and education to drive environmental and social impact alongside commercial success. Amis Cameron is raising $300 million for this initiative and is personally contributing $65 million.

IO's diverse portfolio includes collaborations with leading institutions like MIT and investments in sustainable companies like Rubisco. The company aims to create plant-based food products, promote eco-conscious education, and produce thought-provoking media content. With a team of industry veterans and a focus on sustainability, IO seeks to address the urgent need for sustainable solutions in the face of climate change and geopolitical challenges affecting the food sector. Through innovation and collaboration, Amis Cameron hopes to leave a positive legacy of impact on the planet.
*This summary was generated using AI.
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