Vegan Seafood Has A ‘Comms Problem’, Says Revo Foods CEO
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Vegan Seafood Has A ‘Comms Problem’, Says Revo Foods CEO
Green Queen • Apr 02, 2025
Revo Foods, an Austrian 3D-printed seafood startup, has experienced significant growth since opening its mycoprotein facility in September. The company's CEO believes that vegan seafood faces a communication issue, as consumers do not necessarily see the need to switch to fish-free alternatives or replicate traditional seafood items. To address this, Revo Foods has rebranded its products, focusing on the unique qualities of their offerings rather than trying to mimic traditional seafood items.

The company's latest product, a mycelium-fuelled alternative to black cod called 'El Blanco - Inspired by Black Cod,' showcases the use of new 3D extrusion technology to speed up product development. With a focus on mycoprotein and microalgae oil, the vegan alternative is not only cheaper than conventional black cod but also offers a unique taste and nutritional profile. Revo Foods plans to continue expanding its product line with a focus on highlighting the nutritional benefits and appeal of mycoprotein, aiming to attract a wider audience beyond traditional seafood consumers.
*This summary was generated using AI.
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