81% of Veganuary 2024 participants report significant diet change six months after taking part

81% of Veganuary 2024 participants reported significant diet changes six months after taking part, with nearly two-thirds experiencing health benefits such as increased energy, improved mood, better skin, and desired changes in body weight. The survey revealed that 27% of participants are still eating a fully vegan diet, while 37% are consuming at least 75% less meat and other animal products than before Veganuary. Additionally, 95% of those not fully vegan expressed interest in trying a vegan diet again in the future.

Participants also reported feeling more inspired in the kitchen, making more adventurous and sustainable food choices, and overall feeling healthier since adopting a plant-based diet. Experts, including the International Head of Communications at Veganuary and a Registered Dietitian from Plant-Based Health Professionals UK, praised the results, highlighting the long-term benefits of a balanced plant-based diet for overall health and well-being. The article also discussed the growth of tempeh consumption in the UK and the increasing popularity of healthier, wholefood protein options.