83% of Veganuary 2022 participants plan permanent diet change

Veganuary 2022 participants have shown a strong inclination towards making permanent changes to their diet, with 83% of respondents planning to either stay vegan or significantly reduce their intake of animal products. The survey, which included over 629,000 participants from 228 countries and territories, revealed that motivations for trying vegan included concern for animals, personal health, and environmental reasons. Even those who were not vegan when they signed up for Veganuary showed a high likelihood of permanently changing their diet, with 36% planning to stay vegan and 74% intending to at least halve their consumption of animal products.

Participants who completed the Veganuary 2022 challenge reported various benefits, including improvements in overall health, increased energy, better mood, and desired changes in body weight. Veganuary's International Head of Communications, Toni Vernelli, emphasized the organization's role in providing support, advice, and resources to help participants transition to a plant-based diet and expressed pride in the high percentage of participants who would recommend the program to others.