BeneMeat’s Try & Share program, launched in September 2025, has seen positive responses from dog owners testing treats made with cultivated meat. 90% of participants reported that their pets enjoyed the treats, with an overall satisfaction rate of 98%. Additionally, 98.6% of respondents expressed a willingness to participate in the program again, and 85% stated they would purchase the treats if they were available on the market.

The ethical considerations behind the cultivation method have been a significant factor for many participants, with 91% appreciating the slaughter-free production process and 79.7% highlighting the absence of antibiotics and hormones as key factors in their decision to try the treats. While feedback has been predominantly positive, some participants have noted issues with the size of the treats, with owners of both small and large dogs finding them to be either too large or too small. The program is open until December 31, 2025, and BeneMeat plans to release the full results once it concludes, indicating a growing interest in sustainable and ethically produced pet food options.