The Bown family from Bournemouth were all vegetarian when mum, Lorna, decided to go vegan after reading disturbing information about how animals are treated on farms. Over the years, she became fully vegan and as the main cook for the family, she navigated the challenge of providing meals that would suit everyone. While she never tried to persuade her family to join her, there was always plenty of good vegan food available for them to enjoy.

In 2020, Lorna's daughter Lana, who was raised as a vegetarian, participated in Veganuary after learning about the suffering within the dairy industry and never looked back. With Lorna's cooking skills and support from Veganuary, Lana found an easier transition to veganism and noticed positive changes in her health. Their shared veganism not only brought positive changes to their health but also strengthened their relationship through exploring new vegan recipes, restaurants, and traveling together. Through their journey, they have found joy in exploring veganism together and have built a stronger bond as a mother and daughter.