Alicia Silverstone Poses Naked On NYC Billboard To Protest Leather

Alicia Silverstone has posed naked on a New York City billboard to promote vegan leather alternatives with animal rights organization PETA. The campaign features Silverstone wearing only cruelty-free cowboy boots in a cactus field with the slogan “Don’t be a prick. Wear vegan.” The aim is to encourage people to opt for cactus, mushroom, and apple leather alternatives, highlighting the environmental impact of traditional leather manufacturing.

PETA has a history of using celebrity support for their campaigns, including previous naked protests against fur. With fur sales declining, PETA is shifting its focus to raising awareness about the cruelty involved in leather and wool production. Silverstone's decision to strip for this cause showcases her commitment to animal rights and the belief that drastic measures are necessary to make people care about the issue.