AltroFood Secures Cadoro Listing for Dehydrated Meat and Egg Alternatives

AltroFood, an Italian plant-based producer, has secured listings with Cadoro, a family-owned supermarket chain operating in Veneto, Friuli Venezia Giulia, and Emilia Romagna. AltroFood's products are dehydrated meat and egg alternatives sold as dry powders that consumers can rehydrate at home. This format allows the products to be shelf-stable without preservatives or refrigeration, reducing the need for cold-chain infrastructure typically required for meat alternatives.

Four AltroFood SKUs are entering Cadoro stores, including AltroBurger Beef Mix, AltroPolpette Mix, AltroTrita Mix Beef Flavor, and AltroEggs Mix. These products use pea protein and lentil flour, are gluten-free and soy-free, and have high fiber and protein content. AltroFood's unique dry-mix approach is targeted towards shoppers who prefer to cook from scratch, rather than reheat pre-made meals, and has allowed the brand to expand from specialist channels into mainstream Italian grocery stores.