Australian plant-based eatery IKU is celebrating its 40th anniversary and continues to lead in the ready-meal sector. From a small store in Glebe in 1985 to a major player in plant-based meals, IKU has experienced significant growth, especially after transitioning to a fully e-commerce model. Staying committed to their mission of making real plant-based food accessible has been key to their success over the decades, with a focus on healthy, whole foods that cater to consumer demand.

The company's shift to e-commerce has been crucial, allowing for direct-to-consumer deliveries of fresh ready meals. Customer favorites like Spinach and Eggplant Lasagne, Caramelised Onion Tart, and Creamy Coconut Laksa have driven demand as more Australians adopt flexitarian or plant-based diets. IKU's environmental impact has also been significant, saving forest area, water, and CO2 emissions since transitioning to the digital model. With over 50 meal options and a continued focus on customer health and sustainability, IKU's founder looks forward to the future with optimism and excitement for the journey ahead.