Beyond Meat has expanded beyond meat alternatives with the introduction of a new range of sparkling fruit-flavored protein drinks called “Beyond Immerse.” These drinks contain plant-based protein, fiber, antioxidants, and electrolytes, and come in flavors like Peach Mango, Lemon Lime, and Orange Tangerine. Consumers have the option of choosing between a drink with 10g of protein or a boosted option with 20g of protein, both fortified with vitamin C.

The launch of Beyond Immerse marks the company’s first foray into the functional beverage market, bringing their expertise in plant-based nutrition to a new product line. Founder and CEO Ethan Brown emphasizes the importance of providing nutrients critical to muscle health, gut health, and immune function with these drinks. Available for a limited time exclusively through the Beyond Test Kitchen webstore in the US, Beyond Immerse showcases Beyond Meat’s commitment to offering innovative plant-based products beyond traditional meat alternatives.