Beyond Meat is expanding its product offerings in Canada with the launch of a new value pack for its Beyond Beef product. The 2-pack, which contains more than two-and-a-half times the amount of Beyond Beef compared to the current single pack, is now available at over 1,300 retail locations, including Walmart, Sobeys, and Loblaws. The product offers 18 grams of protein per serving with only 1.5 grams of saturated fat from avocado oil and contains no GMOs, cholesterol, or added hormones or antibiotics. The larger pack aims to provide a better value for consumers in Canada while still delivering a juicy and meaty flavor.

In Europe and the UK, Beyond Meat is introducing redesigned packaging for its product range, including Beyond Burger, Beyond Meatballs, and Beyond Mince. The updated packaging uses 35% recycled plastic and is fully recyclable, with a more sustainable approach by reducing material use for labeling and increasing recycled content. This new packaging features a vibrant grass-green color, updated product photography, and aims to enhance shelf standout while promoting environmental sustainability and encouraging consumers to make the best choices for themselves, the planet, and animals.