The Vegan Summit Budapest, held on November 22, 2025, attracted over 1,000 attendees, making it Europe’s largest vegan-focused gathering. Organized by Empathy Story, the event aimed to promote dialogue between plant-based advocates, businesses, and the public. The Summit featured activities like an awards ceremony, speaker panels, and showcases from nearly 40 plant-based brands, marking a significant milestone in Hungary’s growing vegan movement.

Experts at the Summit addressed misconceptions surrounding veganism and discussed key issues such as the perception of veganism in the public eye and the challenges faced by the movement. Despite concerns about a potential slowdown in the movement, speakers expressed optimism, stressing the importance of inclusive communication and positive public image to sustain growth. The event also had a charitable aspect, with donations made to the Malacvédő Foundation for each ticket sold, highlighting the Summit’s commitment to supporting ethical causes and contributing to the vegan community.