Business portal vegconomist, which focuses on the plant-based and cultivated food sectors, will continue its operations under the editorial lead of Vera Oswald. The platform will maintain its independent focus on providing up-to-date news from the alternative protein industry, including plant-based and cultivated innovations. The portfolio includes German and English editions, as well as Cultivated X which focuses on cellular agriculture.

The German branch of ProVeg International will manage the business operations, ensuring a robust financial foundation for vegconomist. Co-founder Peter Link will be stepping down from the business, expressing confidence in ProVeg as a competent partner to lead the platform into the future. Vegconomist aims to serve as a trusted market observer and provide reliable reporting as the alternative protein sector continues to grow and evolve.