Bye bye Pret! Hello Leon!—Leon subscription bites Pret

Pret a Manger, a popular UK sandwich chain, recently announced that it will be discontinuing its subscription service, known as the "Pret's YourPret Barista" program. The decision was made as a result of the ongoing challenges faced by the company during the pandemic, including a decline in foot traffic and sales. In place of the subscription service, Pret will be partnering with a rival fast-casual chain, Leon, to offer a new digital membership program.

The new program, called "Leon Inside," will allow customers to access exclusive offers and rewards at Leon locations throughout the UK. This partnership with Leon is seen as a strategic move for Pret to stay competitive in the fast-casual dining sector and attract more customers in the post-pandemic market. Despite the end of the Pret subscription service, customers can look forward to more options and benefits through the new Leon partnership, offering a fresh start for both companies in a challenging economic climate.