US dairy alternative brand Califia Farms has launched new fruity coconut cream-based drinks with reduced sugar content. Available in flavors like Piña colada and Key Lime Colada, the drinks can be used as mixers and are priced at $5.99 each. Califia Farms has partnered with tequila brand 818 for a promotional event at Coachella next month.
Califia Farms has been introducing new products consistently, including organic plant-based creamers and kid-friendly milk. The company, founded in 2010, specializes in plant-based beverages using ingredients like oats, almonds, cashews, and coconut. CEO Dave Ritterbush believes that plant-based milks are no longer considered alternative and are now mainstream, with market penetration across all 50 states.
*This summary was generated using AI.
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