Daiya’s New Reformulated Dairy-Free Cheese Hits Shelves Today

Daiya, a popular vegan cheese brand, has introduced a new and improved line of dairy-free products featuring its proprietary Daiya Oat Cream blend. This ingredient promises consumers a remarkable dairy-like melt and a balanced cheesy flavor, setting a new standard in the plant-based cheese market. By addressing consumer demand for familiar taste and melty consistency, Daiya is revolutionizing the dairy-free cheese category.

In addition to the reformulated products, Daiya has unveiled a fresh brand update with a new visual identity, logo, tagline, and packaging. With the campaign “100% plant-based. Even if you’re not,” Daiya is inviting all cheese-loving consumers to experience its products, marking a significant move towards mainstream market acceptance. The reformulated cheeses are now available in major retailers in the US and Canada, continuing Daiya’s commitment to affordability and providing a delicious dairy-free alternative for all consumers.