Business Wire
Eat Just Brings Revolutionary Just Meat to Texas with H-E-B
Vegconomist • Sep 05, 2025
Eat Just, Inc. has introduced its revolutionary plant-based Just Meat product to Texas, partnering with H-E-B to bring it to consumers statewide. The product, featured at an event at Franklin Barbecue in Austin, has been well-received for its quality and taste, outperforming both other plant-based products and conventional chicken in sensory tests.
Just Meat is made using cutting-edge technology and natural ingredients to create tender, juicy, and meat-like fibers. The product addresses the need for higher quality plant-based alternatives in the market, offering a healthier and more sustainable option for consumers. With no cholesterol and 18g of protein per serving, Just Meat is now available at 240 H-E-B locations across Texas, showcasing the company's commitment to building a healthier, safer, and more sustainable food system.
*This summary was generated using AI.
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