Fry’s Launches ‘UK First’ Vegan Formable Mince

Fry Family Food has introduced a vegan formable mince, a first of its kind at UK supermarkets. The Shape and Sizzle mince, made from non-GM soy, can be crafted into meatballs, sausages, and burgers. Priced at £2.50 at Tesco, the product is high in fiber and protein, with positive reviews from taste panelists.

With the rising popularity of plant-based foods in the UK, the launch of the vegan mince comes at a time of increased interest in meat alternatives. Research shows a significant increase in the number of vegans in the country, leading to a decline in animal meat consumption and a growing demand for plant-based options. The market for vegan meat substitutes is projected to continue to expand, reaching USD $820 million by 2029.