Garden Gourmet Targets Spanish Restaurants With New Campaign Featuring Chefs & Influencers

Garden Gourmet, a Nestlé plant-based brand, is launching a digital campaign in Spain to promote its plant proteins in restaurant menus. Chefs and influencers like Ada Parellada and Paula Marín will create dishes using Garden Gourmet products such as beet falafel, meatballs, and vegan mince. The campaign aims to showcase the versatility of the brand's portfolio and enrich restaurant menus with creative plant-based dishes.

Nestlé recently opened a new facility in Serbia to produce Garden Gourmet products, supporting local farmers. However, the company faced challenges in the UK market and had to cut jobs at its Czech facility due to a slowdown in sales. Despite these setbacks, Garden Gourmet continues to focus on offering plant-based products designed for the restaurant industry to provide tasty and innovative options for consumers dining out.