German Households Could Save Over €1,000 a Year on a Healthier, More Sustainable Diet, Study Finds
Vegconomist • Aug 06, 2026
A study from food-systems campaign organization Madre Brava and analytics firm PATOS Solutions found that the average German two-person household could save over €1,000 a year by switching to a diet based on the Planetary Health Diet (PHD). By aligning their shopping basket with PHD recommendations, households could reduce their weekly food spending by about €25, with the biggest savings coming from a shift towards plant-based protein sources like legumes, nuts, and seeds.
Aside from financial benefits, the study also indicates significant health outcomes associated with adopting a PHD-aligned diet. It suggests that such a diet could add almost two healthy years of life per person over an 80-year lifespan, and prevent 200,000 premature deaths annually in Germany. The study calls for supermarkets to commit to specific targets for increasing the availability of plant-based products, aiming to make healthy eating more accessible and affordable for all consumers across the country.