Finnish foodtech company Happy Plant Protein is introducing a new value creation strategy for mills, farms, and agricultural cooperatives. Using its patented dry extrusion technology, Happy Plant Protein enables local raw materials to be converted into textured vegetable protein for various food applications, promoting regional protein self-sufficiency and reducing reliance on imported protein inputs. This technology allows mills and farms to generate new revenue streams and expand their product portfolios, while enhancing sustainability by avoiding solvent-based extraction and intensive water use.

Happy Plant Protein's flour-based technology offers significant advantages for mills, farms, and agricultural cooperatives by allowing them to move legumes up the value chain, enhance long-term competitiveness, and strengthen regional protein production. CEO & Founder Jari Karlsson emphasizes the importance of smarter processing for plant-based products, highlighting the technology's ability to deliver strong sensory performance and minimize environmental impact. The company is actively seeking collaboration with stakeholders willing to invest in regional protein production and contribute to a more sustainable and resilient food industry.