Iconic Indian fast-food chain Haldiram’s has partnered with plant protein company GoodDot to introduce a soy-based meat alternative to its menu. The meat-free product, called soya chaap, will be featured in Haldiram’s tandoori platter at stores across the national capital region, catering to the vegetarian customer base that is prevalent in India.

GoodDot, established in 2016, offers a range of plant-based meats made from soybean flour, wheat protein, and other ingredients. The partnership with Haldiram’s highlights the growing trend towards plant-based proteins in India, with more consumers looking to incorporate these products into their diets for health and environmental reasons. Other major restaurant chains in India, such as McDonald’s, are also embracing plant-based proteins, further reflecting the shift towards more sustainable food options in the country.