Investment Climate Podcast: Jake Berber of Prefer, How to Get Funded in 2024

The Investment Climate Podcast features interviews with investors discussing benchmarks for funding alt proteins in 2024 and the investment playbooks of successful climate tech CEOs and leading VCs. In episode 7, host Alex Shandrovksy speaks with Jake Berber, co-founder and CEO of Prefer, a Singapore-based producer of affordable and sustainable food & beverages, starting with coffee. The conversation focuses on investment outreach strategies, highlighting successful examples and emphasizing the importance of authenticity, thorough research, and leveraging networks to attract funding or expand business opportunities.

Prefer has recently raised $2 million in a round led by Forge Ventures. The podcast also discusses key findings, such as staying proactive in providing updates to showcase demand from B2B clients, focusing on sustainability and climate change rather than disrupting the coffee industry, and the importance of showing market validation to attract investors. Overall, the episode provides insights into successful investment outreach efforts and strategies for maximizing impact in the agrifood tech industry.