James Moore, Eva O’Hara and Danny Hatchard star in Veganuary’s 2022 campaign

Veganuary's 2022 campaign features James Moore, Eva O'Hara, and Danny Hatchard, among other celebrities, encouraging people to try vegan in January. The campaign includes photos of Eva O'Hara, James Moore, and his partner Sophie Edwards with rescued animals, as well as a tear-jerking video starring Danny Hatchard. James Moore, an Emmerdale star and Veganuary ambassador, highlights the benefits of going vegan for the planet, animals, and health, while first-time supporter Danny Hatchard praises Veganuary as a way to try delicious foods, reduce carbon footprints, and save lives.

Other celebrities supporting Veganuary this year include Kellie Bright, Joanna Lumley, Benjamin Zephaniah, Chris Packham, Deborah Meaden, and Jasmine Harman. With more than 582,000 people from around the world participating in Veganuary last year, organizers anticipate an even bigger turnout this year as concerns about climate change grow. The campaign aims to raise awareness about the impact of veganism on the environment, health, and animal welfare.