UK retailer Marks & Spencer has launched a new and improved range of vegan products under its brand Plant Kitchen. The new and upgraded products include two new items, Plant Kitchen Smoky Veggie Sausages and Plant Kitchen Garlic & Not’zerella Flatbread, as well as 10 other improved dishes. The recipes have been updated to include more natural ingredients, packing more vegetables and store cupboard ingredients into the meals.
The new Smoky Veggie Sausages, for example, are made with carrots, red pepper, smoked paprika, and roasted garlic. They are high in fiber and protein, and fortified with iron, zinc, and vitamin B12. The products are now positioned next to their animal-based counterparts in M&S Food stores and have new packaging with a smaller Plant Kitchen logo. The move towards healthier plant-based alternatives aligns with a growing trend in the market, with other vegan brands also focusing on natural ingredients and taste.
*This summary was generated using AI.
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