Mondelēz International, the major confectionery company behind Oreos, has officially ceased all animal testing. This decision comes after sustained pressure from PETA through public protests, a viral video, and internal calls for change. The company has updated its animal testing policy, stating that it will not conduct or fund any animal experiments unless required by a government regulatory agency and there is no available alternative.

Some of the experiments previously backed by Mondelēz, including studies involving forced consumption of human feces and chemicals by mice, were not required by law. PETA applauds the company for this compassionate move and urges other companies to follow suit. This news is particularly significant for consumers who have boycotted Oreos due to their link with animal testing, as the ingredients are often free from animal products.