Major Losses for Minor Figures, But Oat Milk Brand Now Looks to Become Profitable by 2025

UK oat milk brand Minor Figures experienced significant losses of nearly £10M last year due to inflationary pressures and a downturn in the Asia-Pacific market. However, the company's overall revenues increased to £31.8M, with strong growth in the UK and North America. To address these challenges, Minor Figures is shifting its focus away from Asia-Pacific and aims to become profitable by 2025.

Despite struggles in the Asia-Pacific region, Minor Figures saw growth in the UK and North America, with plans to increase market penetration and revenue growth. The company's accounts indicate improved performance in 2024, setting it on the path to profitability by reshaping its cost base and focusing on increasing product margin. This strategic approach, along with investments and confidence from backers, positions Minor Figures to capitalize on the growing demand for plant-based dairy alternatives and drive further revenue growth in the future.