Meat-Eating In Germany Hits A Record Low

Recent research shows that meat consumption in Germany has hit a record low, with residents now consuming just 52kg (115 pounds) per person in 2022. This significant decrease marks a shift towards plant-based alternatives, as more Germans become conscious of the environmental and ethical impacts of meat consumption. The rise of vegetarianism and veganism in the country is also contributing to the decline in meat consumption, with around 10 percent of Germans following a meat-free diet and 3.8 percent abstaining from all animal products.

Germany is considered to have the highest per capita vegan population in Europe, with over half of the population identifying as "flexitarian," meaning they primarily eat a meat-free diet. The demand for plant-based foods in Germany is rapidly growing, with companies producing a substantial increase in meat alternatives in recent years. Fast food chains in the country are also embracing this trend, with McDonald’s Germany being the first in the world to offer chicken-free nuggets and a vegan McFlurry, which have become popular menu items.