Meurens Natural specializes in producing cereal-based syrups, proteins, and extracts derived from oats, millet, and rice using enzymatic hydrolysis to retain maximum nutrients and avoid refining. The company emphasizes local and European agriculture, offering mainly organic products to support brands in creating sustainable and health-conscious products aligned with market trends. They provide innovative plant-based ingredients like low-sugar syrups, oat proteins, and vegan chocolate solutions. Meurens Natural also plans to launch new products, including textured vegetable proteins, to cater to the increasing demand for low-sugar and plant-based options.

The company supports customers in customizing and optimizing plant-based formulations for taste, texture, and nutritional profiles while collaborating with food production companies to develop successful products. Meurens Natural has showcased its plant-based innovations at industry trade fairs, receiving positive responses from producers interested in reducing sugar content and increasing protein content in clean-label products. The plant-based ingredients industry has seen significant achievements in recent years, with challenges ahead such as climate change impacting crop quality and the need to shift towards more plant-based protein sources to meet EU recommendations. Sustainable solutions and innovative plant-based products remain crucial in addressing these challenges for the future.