NotCo has partnered with PepsiCo to launch new plant-based products in Chile, including Doritos Queso-flavored mayo and Doritos x NotCo “Flamin’ Hot” plant-based chicken nuggets. The mayo boasts a cheesy “Doritos Quesos” flavor, while the chicken nuggets are seasoned with the popular Doritos Flamin’ Hot spice blend. This collaboration is just the beginning for NotCo and PepsiCo, with CEO Matías Muchnick highlighting AI technology as a tool for innovation and sustainability in the food industry.

Known for its AI-based product development and partnerships with major brands, NotCo aims for profitability by 2025 and has a group-wide goal for 2027. The limited-edition NotCo x Doritos products are exclusive to Chile, reflecting the brands’ shared commitment to a positive impact on the environment. Despite the benefits of plant-based products in reducing CO2 emissions and water usage, the company's reliance on AI technology may contribute to soaring energy consumption and emissions, according to a 2024 study.