Olympic rowing champion urges people to try Veganuary, just like her

Olympic rowing champion Imogen Grant, who won gold in Paris this summer, is urging people to participate in Veganuary like she did in January 2022. Grant highlights the impact of reducing meat and dairy consumption on greenhouse gas emissions, emphasizing the positive effects it had on her athletic performance leading up to the Olympics. She joins other plant-based athletes in promoting Veganuary, such as basketball player Deandre Jordan and mountaineer Kuntal Josher.

Veganuary, a global campaign encouraging individuals to try a vegan diet for January and beyond, provides resources like an eCookbook and nutritional information to support participants. Millions of people worldwide have taken part in Veganuary since its inception in 2014, making it a global phenomenon with campaigns in various countries. Grant's advocacy for Veganuary reflects a growing trend among athletes embracing plant-based diets for health and environmental benefits.