OMNI Launches Hypoallergenic Snack Pockets for Dogs
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OMNI Launches Hypoallergenic Snack Pockets for Dogs
Vegconomist • Nov 05, 2025
UK pet health brand OMNI has launched a new variety of hypoallergenic dog treats called Snack Pockets, specifically formulated for dogs with food allergies and sensitivities. Available in Fruit Crumble and Peanut Brittle flavors, these treats have a crunchy outer layer and a soft, creamy center, free of grains, gluten, chicken, beef, and soy. Created by vets, the snacks are designed to bring excitement to snack time for dogs without compromising their health needs.

After appearing on Dragons' Den earlier this year, OMNI secured a £75,000 investment from Steven Bartlett and Deborah Meaden, marking the highest pet food valuation on the show. Since then, the brand has doubled in size and achieved B Corp certification. OMNI has also introduced new products, including a wet food range, a weight loss supplement for dogs, and a patent for a wet cat food made with cultivated chicken and plant-based proteins. With a focus on quality ingredients and gentle products for pets, OMNI continues to expand its offerings to cater to the needs of all types of animals.
*This summary was generated using AI.
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