Oreo Parent Mondelez Is Leading a Plant-Based Snack Aisle Makeover

Mondelēz International, the parent company of Oreo, is leading a plant-based snack aisle makeover by looking to partner with startups to improve its range of sustainable and healthy snack options. The company is specifically seeking startups with a focus on recyclable packaging, low-sugar ingredients, water reduction technology, and clean, free-from ingredients, potentially leading to more vegan-friendly options. This initiative comes as the plant-based snack market continues to grow, with consumers increasingly prioritizing healthier and more planet-friendly snack choices.

The CoLab Tech accelerator program by Mondelēz International is mentoring startups to drive innovation in its snack portfolio, focusing on sustainable ingredients and processes to address the environmental impact of the snack industry. With a growing awareness of the negative impact of plastic packaging and animal ingredients on the planet, the snack giant is looking to meet consumer demands for healthier and more sustainable snack options through collaborations with innovative startups.