PhenOlives, led by CEO Chen Lev Ari, is revolutionizing the olive oil industry by repurposing waste into high-value food products. The company's patented process stops the oxidation of olive oil waste, transforming it into olive flour and other innovative food ingredients. With a scalable and modular approach, PhenOlives aims to address the global environmental burden caused by olive oil production waste, creating a circular economy template for other agri-food sectors to follow.

Through collaborations with chefs and food professionals in Israel and Europe, PhenOlives has received positive feedback on the versatility and unique qualities of their olive flour. With a commercial production line launching this year and discussions with European olive mills for future collaborations, PhenOlives is at the forefront of sustainable and innovative processing practices within the industry. Seeking additional investment partners, the company is poised to further accelerate its growth and meet the increasing demand for olive-derived ingredients in the market, driving sustainability and innovation across regions.