Plant-Based Pet Food Brand Omni Achieves B Corp Certification

Omni, a UK plant-based pet food brand, has recently achieved B Corp certification for its ethical business practices. The company focuses on helping allergy-prone pets by providing sustainable products while also implementing people-first policies for its employees, including wellness allowances, health care, and professional development opportunities. Omni also aims to benefit the environment through recycled packaging, emissions tracking, and supporting charitable initiatives like tree planting and beach clean-ups.

Having appeared on BBC One's Dragons' Den earlier this year and receiving a significant investment, Omni has more than doubled in size and attracted 20,000 new customers, with sales increasing by 130%. The company aims to reach a turnover of £10 million by 2025 and has garnered top rankings in the pet wellness category on Amazon. Deborah Meaden, one of the investors, commended Omni for setting a new standard in both pet care and environmental sustainability, reinforcing the brand's commitment to ethical practices and quality products.