Rude Health Launches ‘Category First’ Organic Iced Coffee

Rude Health has launched an organic dairy-free iced coffee range in the UK, featuring two flavors: Oat Latte Iced Coffee and Mocha Iced Coffee. These ready-to-drink beverages are free from sugar, artificial thickeners, and sweeteners, offering a barista-style iced coffee experience. The brand aims to attract a wider audience with these new products, perfect for enjoying chilled over ice.

The demand for dairy-free drinks is on the rise in the UK, with 48 percent of adults regularly consuming plant-based milk. Oat milk, in particular, has become the most popular dairy-free option in the country, with half a million liters sold daily. Rude Health's new organic iced coffees join the market's growing selection of dairy-free alternatives, offering a convenient and flavorful option for consumers. The drinks are now available for purchase at Waitrose and Ocado, priced at £3.75 for a 750ml bottle.