SaladStop! Group Sets 60% Plant-Based Protein Target Across Global Menus

SaladStop! Group, a Singapore restaurant operator, has committed to sourcing at least 60% of the protein used across its outlets worldwide from plant-based ingredients. This target was developed in collaboration with Lever Foundation, an NGO that promotes plant-based options and higher animal welfare standards in the food industry. The group's brand portfolio, which includes SaladStop!, Heybo, Wooshi, Smoosha, and FreshKitchen, aims to incorporate legumes, seitan, nuts, seeds, whole grains, leafy greens, and mushrooms into its menus.

This commitment is part of SaladStop! Group's net-zero plan, with the goal of reaching net-zero operations by 2030. The company was the first in Asia to carbon-label its entire menu and has received B Corp certification. By setting a measurable benchmark for protein sourcing, the group hopes to lead by example and encourage other food service companies to follow suit in prioritizing plant-based options for a more sustainable and environmentally friendly approach. Lever Foundation praised SaladStop! Group for establishing a clear and meaningful benchmark that can be used by other operators in the foodservice industry.