Schouten Europe Launches Vegetable-Rich “Taste of the World” Burgers

Schouten Europe has introduced three new "Taste of the World" vegetable-rich burgers inspired by Mexican, Italian, and Thai cuisines. These burgers aim to deliver unique flavors and textures using natural ingredients rather than imitating meat, catering to a variety of culinary preferences. The company is focusing on creating plant-based products that stand on their own, rather than direct comparisons with meat, in order to appeal to consumers seeking alternative options.

Earlier this year, Schouten launched Power Bites and Sea Bites, plant-based snacking products that do not replicate meat or fish, as part of its effort to reinvigorate consumer interest in meat alternatives. The company's range expansion also includes mycoprotein-based meat alternatives and a new fiber technology that enhances the texture and appeal of plant-based products without the need for energy-intensive processes. With a focus on popular flavors and a rich vegetable content, Schouten's new burgers aim to provide consumers with enjoyable meat alternatives that are distinctive and appealing.