South Africa’s Fast-Food Chains Expand Plant-Based Menus, Simply Asia Tops ProVeg’s Rankings

ProVeg South Africa has released its third annual Plant-Based-Friendly Fast-Food Franchise Ranking report, showcasing the increase in plant-based options among South African quick-service restaurants. The analysis highlights the growth in plant-based menu offerings, reflecting both gastronomic innovations and rising consumer demand. This expansion aligns with the overall growth of the national fast-food industry, which has seen a significant increase in turnover from takeaways and fast-food outlets.

Simply Asia, the largest Thai and Asian food restaurant chain in South Africa, topped this year’s ranking for its wide range of plant-based options and commitment to labeling and menu presentation. The report also outlines recommendations for QSRs to attract new customers and boost customer spending in the growing global vegan food market, which is projected to reach USD 65.4 billion by 2030 with a CAGR of 10.41%. Overall, the report underscores the potential for QSRs to capitalize on the increasing interest in plant-based offerings and drive further growth in the industry.