T. Hasegawa USA has introduced Hasemilk, a powdered flavor technology aimed at replicating the taste and mouthfeel of dairy milk in plant-based food and beverages. The product is designed to help manufacturers improve the sensory profile of dairy-free formulations by mimicking the external and internal flavor characteristics found in milk fat. Hasemilk offers a creamy, milk-like experience without the use of dairy ingredients, providing flexibility in formulation and supply chain management.

Taste and texture have remained persistent challenges in the dairy alternatives category, with consumers still skeptical that non-dairy products can match the sensory experience of traditional dairy. Hasemilk addresses these concerns by enhancing dairy flavor, improving overall taste performance, and supporting reduced-dairy formulations. The product is available in three formats and meets FDA guidelines for natural flavors, making it suitable for a wide range of applications in the plant-based food and beverage industry.