Tempeh Brand Better Nature Launches at Hundreds of REWE Stores Across Germany

UK tempeh brand Better Nature has expanded its presence in Germany, with its Organic and Smoky tempeh products now available in 1,300 REWE stores across the country. The company has seen double the sales in Germany than originally forecasted this year, thanks to a successful partnership with distributor Uplegger Foods. Better Nature has gained a 30% share of the German tempeh market, showing steady growth and success in the region.

In the UK, Better Nature is also thriving, becoming the fastest-growing wholefood protein brand in the country. The company's tempeh products are gaining popularity as a minimally processed alternative to meat, offering high protein content, gut-friendly fiber, and prebiotics. Better Nature continues to emphasize the health benefits of plant-based foods like tempeh, pushing back against critiques that plant-based products are ultra-processed and unhealthy.