The article debunks the concept of Regenerative Animal Grazing, labeling it as greenwashing within the animal agriculture industry. The practice, which claims to benefit the environment through improved soil health and carbon sequestration, is criticized for its deceptive marketing tactics and lack of substantial environmental benefits. Despite being touted as a sustainable solution, research has shown that regenerative grazing requires more land than conventional agriculture, contributes to climate pollution, and does not significantly reduce emissions. Transitioning towards regenerative plant-based food production is presented as a more effective and ethical solution to addressing the environmental and animal welfare challenges posed by animal agriculture.