Türkiye Introduces Positive Regulations for Vegan Product Labelling 

Türkiye has introduced positive regulations for vegan product labelling, providing clear guidelines on the labelling, production, and marketing of vegan and vegetarian products. These regulations allow for the commercialization of some vegan products that were previously banned, as long as they are properly labelled and do not use terms associated with animal products.

The new guidance includes rules such as not marketing vegan/vegetarian foods as substitutes for animal-based foods, avoiding terms and visuals that evoke animal-based products, and using terms like "plant-based," "vegan," or "vegetarian" paired with typical food terms on labels. The regulations also prohibit the use of meat-related terms and require food service establishments to indicate vegetarian and vegan options on menus. Overall, this legal framework represents a significant step forward for the vegan and vegetarian market in Türkiye.