‘Vegan McDonald’s’ Mr Charlie’s Announces Major Expansion

Mr Charlie’s, known as the “vegan McDonald’s,” is set to expand in the US with 18 new branches in Arizona, starting in Scottsdale later this year. The fast-food chain offers plant-based burgers, fries, and nuggets and has gained popularity for its food and charitable work, including hiring homeless and formerly incarcerated individuals above minimum wage. The restaurants aim to be hubs of community and second chances, creating spaces where everyone feels welcome.

Since opening its first location in Los Angeles in 2022, Mr Charlie’s has expanded to San Francisco and Sydney. The 18 new Arizona restaurants represent its largest expansion yet, with the aim to continue combining delicious plant-based options with meaningful social impact. The President of Mr Charlie’s, Adam Wilks, emphasizes the importance of purpose and profitability coexisting in the Quick Service Restaurant space, highlighting the success of the brand's inclusive and charitable approach.