Matthew Glover, co-founder of Veganuary, has applied to be CEO of the RSPCA after criticizing the charity for its failure to protect animals on farms. Glover, who has been vocal about the suffering on RSPCA Assured farms, believes the scheme justifies the exploitation of farmed animals under the guise of higher welfare. Despite pressure from various animal groups and celebrities to drop the scheme, the RSPCA has yet to announce any changes.

With the current CEO stepping down, there is hope that new leadership could see changes to the RSPCA's stance on animal farming. In his application for the CEO role, Glover emphasized the need for the RSPCA to evolve its efforts to tackle the environmental and ethical costs of animal agriculture. He envisions an RSPCA that is a global leader in advocating for a kinder, more sustainable future where all animals are treated with compassion and respect.