The article questions the hypocrisy of being appalled by the idea of a "humane" dog meat industry while consuming other animals. It challenges the notion of "humane" meat, pointing out that killing an animal that doesn't want to die can never truly be humane. The piece argues that cultural norms should not dictate moral standards and poses the question of whether there is a morally significant difference between consuming dogs and other animals.

The author suggests that if the concept of a "humane" dog meat industry feels wrong, then it's worth considering if there is a humane way to kill any animal for food. The article advocates for plant-based alternatives and veganism as a way to align consumption habits with values of kindness and compassion. It urges readers to reflect on their choices and question whether labels like "humanely raised" would make them comfortable eating a dog.