Existential Thread started in 2018 in West London, focusing on quirky, ethical fashion. Known for its iconic tiny embroideries, the brand offers sustainable, premium garments featuring fun, unique designs like Tamagotchis and moss balls. With a commitment to ethical manufacturing, Existential Thread uses PETA-approved, sweatshop-free materials and ships in plastic-free packaging. Embracing a zero-waste policy, most products are made to order, and the brand supports the charity Thread Ahead by donating quality clothing to refugees.