PKN: As Americans Sour on Plant-Based Milk, This Brand is Turning to the Country’s Only Native Nut

Sales of plant-based milk alternatives are declining in the US, with whole milk making a comeback. In response to this trend, some companies are turning to pecans as a unique and sustainable option for non-dairy milk. PKN, a Texas-based startup, is leading the way in using pecans to create their products, focusing on sustainability by working with pecan farmers and upcycling imperfect pecan pieces to reduce waste and benefit growers.

Pecan milk, such as PKN's Zero Pecan Milk, offers a clean-label product with a simple ingredient list and unique flavor profile. Pecans are a nutritious nut, rich in antioxidants, healthy fats, and fiber, making them an appealing option for health-conscious consumers. Despite the higher price point compared to other plant-based milks, PKN is confident in the potential for pecan milk to gain popularity and is expecting sales to double in the coming years.