On World Vegan Day, Floozie Cookies announced that it would no longer be 100 percent vegan, citing supply chain challenges and rising costs as reasons for the change. The bakery, located in Covent Garden, London, shared on Instagram that half of its range would now include animal-derived ingredients to maintain flavor and keep prices stable, prompting backlash from customers who valued the bakery's vegan offerings.

Despite previous branding as a fully vegan bakery, Floozie Cookies decided to be transparent about the change and ensure that vegan customers were aware of the new additions to their products. Some customers expressed disappointment in the decision and vowed not to shop at the bakery anymore. The move mirrors similar shifts in other eateries facing financial pressures, as businesses like The Herbarium in Lancaster and Nomas Gastrobar in Macclesfield have also introduced non-vegan options in response to the cost-of-living crisis affecting the restaurant industry.