Healthy Snack Brand KoRo Secures €35M in Oversubscribed Funding Round

German healthy snack brand KoRo has secured €35 million in an oversubscribed Series C funding round led by Coefficient Capital, with participation from existing investors such as Five Seasons Ventures and HV Capital. The brand plans to use this funding to continue its growth strategy, focusing on expanding its product range and presence in the European market, particularly in France, Italy, and the Benelux region where sales trends show significant potential. With two million customers across Europe and expected sales growth of over 50% in 2024, KoRo has been recognized for its innovation and received B Corp certification earlier in the year.

KoRo, known for offering non-perishable goods and superfoods in bulk, has successfully navigated the e-commerce landscape in Germany and raised €70 million in Series B funding previously. The brand's omnichannel model, which seamlessly connects online and offline experiences, has been praised for its ability to drive brand visibility, customer loyalty, and long-term growth. With the addition of former Oatly CEO Toni Petersson to its Advisory Board, KoRo is poised to enter its next phase of growth and continue revolutionizing the snacking industry with innovative and transparent practices.